Educating people about your company or product is a great way to engage interest. These are usually longer form videos aimed at an audience that already has some interest. Above is a profile on an artist showing his process followed by a Canada West video showing the manufacturing of safety boots. The Birchwood Automotive video is a standard HR video aimed at potential employees. The Able Crane and a Allmar videos were designed as “About” videos for presentations & web use. The Birchwood BMW video is an example of a corporate event video.